We are Shoulderpod, a small business from Barcelona
After helping the best newsrooms around the world, we realized that short video is such a powerful communication tool that it should be accessible to every professional with a story to tell.
Enrique Frisancho
Enrique is a Mechanical Engineer with over 30 years of experience developing tech products. No matter the project, reliability for him is non-negotiable.
Ana Maria Vicens
Ana María is an Architect who has worked for more than 25 years designing houses, furniture and jewellery. Whatever the scale, she has an obsession for detail.
Our story
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![Shoulderpod - The best smartphone accessories for video - The Design Studio]()
1. The Design Studio
We met in 1997 and In 2007 we decided to work together so we both quit our jobs and founded a product design studio in Barcelona called Tambakunda.
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![Shoulderpod - The best smartphone accessories for video - The iPhone]()
2. The iPhone 4
We both love photography and video and when Apple launched the iPhone 4 in 2010 we though: - “Wow, this camera is not a toy any more, what if we use it at the studio?”
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![Shoulderpod - The best smartphone accessories for video - The problem]()
3. The Problem
We started shooting short videos with it but we couldn’t find a way to hold it steady or mount it on a tripod. The result was always shaky footage that didn’t look professional.
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![Shoulderpod - The best smartphone accessories for video - The solution]()
4. The Solution
But we didn’t give up and after hundreds of sketches we designed and 3D-printed a grip that worked as a tripod mount and as a camera handle. It was quite revolutionary at a time when selfie-sticks didn’t even exist!
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![Shoulderpod - The best smartphone accessories for video - The feedback]()
5. The Feedback
After seeing our prototypes in action, many customers and collaborators wanted one for themselves. And so we thought: What if we create a company for helping other professionals make better videos with their smartphones?
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![Shoulderpod - The best smartphone accessories for video - the launch]()
6. The Launch
It took us some time to build the brand, polish the product, raise the funds and partner with local manufacturers, but by mid 2014 we were finally ready to launch. The Shoulderpod S1 was a success from day one!.
Only 3 months after launching we received an email from Apple: - “Hi guys, we would like to have Shoulderpod at the Apple stores.”
Then came the BBC and the explosion of Mobile Journalism all over the world.
Our Office
If you happen to visit Barcelona and find yourself wandering through our neighbourhood, feel free to drop by and say hello. We'd love to share stories and a cup of coffee with you!
What we believe in
At Shoulderpod we are makers, so we believe in the heritage of traditional artisans and in the future of workshops, studios and ateliers. We believe in craftsmanship, in precision, in those small details that make a product unique. We believe in making tools that last, in consuming less by choosing well and buying once. But above all we believe in professionals who work with passion, in business owners who are proud of doing things differently, in entrepreneurs with a powerful story to tell. Because at Shoulderpod, … we believe in you!